Let’s be frank – keeping up with paying the prices of our favourite beauty brands just eats a hole away in our purse. I get it, you’re paying for the brand, and more money must equate to better quality right? WRONG.
I’ve been snooping around the high street, finding the best bargains in our local shops, where noticing the difference between our branded fave is near impossible!
I’m counting down the top 5 best dupes the high street has to offer that have been right under your nose this entire time.
Kicking off with number 5 we have…
Laura Mercier vs No.7
Laura Mercier Translucent Loose Setting Powder is the perfect way to set your makeup without adding weight or giving a cake texture. As someone who suffers from the “shiny head syndrome” after applying foundation, setting powder is my knight in shining armour and something I’m cautious of ‘cheaping’ out on.
This powder has been voted into Cult Beauty’s ‘haul of fame’ as one of the top beauty products on the site. And I would hope so at an eye-watering £32. However, not only does this product set makeup, it instantly blurs imperfections and minimises the appearance of pores, fine lines and wrinkles without any creasing.
Game changer. And the reviews across all platforms only shine more praise on this must-have essential. Can a dupe even be achieved I hear you ask? Well, there are differently dupes worth trying if you’re trying to save a few quid.
The No7 Perfect Light Loose Powder has often been compared as a cheaper alternative to the Laura Mercier Setting Powder, coming in at £11. This powder gives your makeup a strong finish and keeps everything in place for hours! Not only is it cheaper but I found a little bit goes a long way.
It also comes with a cute round applicator pad although I found it easier to apply with a sponge. Of course, a perfect dupe to Laura Mercier is near impossible but if you don’t have £32 to spare, No 7 is defo worth a go.
And coming in at 4 we have …
MAC vs Maybelline
Made popular by Kylie Jenner, ‘velvet teddy’ Mac lipstick became in huge demand. And well, it doesn’t surprise me. This gorgeous deep-tone beige hue shade with a matte finish is perfect for an everyday or evening look. The soft creamy texture is long-lasting, and the smell is exquisite.
With a lipstick, you don’t want to keep re-applying it all day so £17.50 seems almost reasonable. But there is no need to splash out to achieve this elegant lip look. Enter Maybelline Superstay Matte ‘Seductress’ to the rescue. Even from the photo, the colour similarity is uncanny, and the similarities do not stop there.
These two lipsticks are long-lasting (up to 12 hours) and give the ultimate matt finish. The satin texture when applied is heavenly and surprisingly (for the price), this dupe did not dry up my lips. Not only will this dupe feel good, but the £7.50 price difference will also make your purse feel good too.
Sliding it at 3…
Estee Lauder vs Maybelline
Ah, the Estée Lauder – ‘Double Wear’ stay in place SPF10 liquid foundation, regarded as one of the best foundations available, the one I use myself. I’ve been scouting the web for a while now trying to find a cheaper alternative.
The £34 foundation makes me wince every time I have to pull out my card. My bank account can no longer take the hit, but you can’t argue with this full long-wear coverage. It’s incomparable to anything I have used before and gives the perfect clear skin complexion.
Nevertheless, I’d seen online a sudden surge of praise for the Maybelline Fit Me Matte and Poreless Foundation. The first buy was hard, considering Estee Lauder had been at my beck and call for the past 5 years. Although the £7.99 price tag made it a lot easier. I was astounded with the results.
The coverage was flawless and went onto my skin so effortlessly. I’ll admit, it was slightly oily, but after a bit of setting powder I didn’t notice the difference and neither did my mum (my harshest makeup critic). I’ve made a permanent switch now to the Fit Me Foundation and have found my perfect shade which is identical to the Estee Lauder one.
At 2 we have…
MAC vs Revolution
The MAC Mineralize Skinfinish Global Glow Highlighter adds a gorgeous shimmering effect to your finished makeup look. Applying it to either face or body, this bronzer with a small sheen catches the skin nicely and highlights your features.
This golden beauty comes in at a whopping £27 which seems a lot for just ‘a finishing glow’. It wasn’t until I got talking to my makeup artist that I found out there was another way, a very less expensive way. He introduced me to the new Revolution Pro Skin Finish in shade Radiance.
At £3 I was sceptical. How can this be? But after he showed me the finished look in the mirror using the Revolution skin finish -well, let’s just say there was a lot of selfies taken that night! I was surprised how subtle but effective the glow the product gave was.
And finally, the moment we have been waiting for, the ultimate dupe…
Charlotte Tillbury vs Maybelline
The Charlotte Tilbury Magic Away concealer is renowned as the ‘holy grail’ of concealers! This is an incredible full coverage liquid concealer reduces the appearance of dark circles, blemishes and imperfections, for fresher-looking second skin instantly! I loved this product when I first tried it but what I didn’t love? The price.
At £24 from the Charlotte Tilbury website I just couldn’t manage to spend that much as a student every couple of months. Especially when there is one on the highstreet that is compared to Charlotte Tilbury all the time (and is a fraction of the price).
Let me introduce you to the magical Maybelline Instant Age Rewind Eraser Dark Circles Concealer which is fan favourite concealer for all beauty lovers. It is perfect for the under-eye area, covering flawlessly.
Costing only £9 (that right, over half the price), this concealer has been reviewed against the Magic Away concealer and most people didn’t see a difference! I certainly didn’t.
I absolutely fell in love with this product and it has become a part of my everyday makeup routine. With similar sponge applicators, these two products share amazing quality, reviews, and range of skin tones. The only thing they don’t share is the price.
Written by Amy Pridding